How is COVID-19 affecting the startup ecosystem in India? What measures can we take to overcome it?
The ongoing coronavirus outbreak is significantly affecting the startup ecosystem in India. It has been observed that most of the startups are now trying to deal with the condition by adopting work from home methods as much as possible. Besides, they are also trying to finding out different methods to conduct sales as well as client meetings. But it is still unclear about how startup business strategy would deal with the future circumstances if the condition worsens. A recently conducted study by All India Manufacturer’s Organization reveals that a greater number of livelihoods will be affected than the lives due to the coronavirus outbreak. The ground reports say if the current situation continues for more than one month, the small businesses or MSMEs in India will vanish. Small businesses and other MSMEs are considering the backbone of the Indian economy and have offered employment to 114million+ people. Besides, MSMEs are recorded to contribute around 30 percent of the country